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Hot Tin Roof PR Session
Sarah A Lee is hosting a free PR session within Clockwise.
Passionate about the power of PR, Sarah launched Hot Tin Roof in 2002. Ambitious for her clients she still works at the sharp end of every campaign.
A blend of digital and traditional PR mashup, Hot Tin Roof, specializes in technology companies, working with many of Scotland’s brightest startups like Aridhia and Speech Graphics as well as established organisations like Scottish Equity Partners and The University of Edinburgh.
Sarah has helped startups like FreeAgent, Ambergreen and Money Dashboard to launch and build a high profile media reputation, leveraging social media and harnessing the digital press. Over the last decade with Hot Tin Roof she has earned the respect and trust of journalists and clients. Hard working and deeply loyal, Sarah ensures Hot Tin Roof operates as part of the client’s team. All her clients have come to her through personal recommendation and her clients are loyal. They stay because they trust her and because she never gives up. Ever.
Tell the world your story
Communication in a digital age for high growth companies
As communication channels multiply you need to work harder than ever to remain visible. Your goal is engagement – to get others talking about you – whether it’s your customers, your suppliers, your investors or the press.
PR is a way for you to tell people your story – what you do and why they need you.
Good PR can help you:
- Punch above your weight
- Accelerate growth
- Secure funding
- Launch new products
- Target new markets
- Engage with customers
Hot Tin Roof is a specialist technology PR agency based in Edinburgh. It has been creating a buzz about ambitious high growth tech startups for 16 years, persuading everyone from TechCrunch and The Next Web to The BBC and Scotland on Sunday to write about its clients.
From VC backed multinationals to bootstrapped startups, Hot Tin Roof helps companies to engage with customers, build reputation and create credibility. It has worked with a range of Scottish tech companies, including FreeAgent, Craneware and CodeClan.
Hot Tin Roof will be at Clockwise HQ on DATE to explain the secrets of:
- Making news (even when there isn’t any)
- Writing a press release
- Pitching to the media
- Handling interviews
- Getting expert articles published on high profile blogs.
This workshop will give you a basic understanding of what you need to think about to either help you manage a PR agency or create and implement your own communications plan.
The diagnostic session will review your current company profile and PR activity offline and online. It will investigate the PR opportunities open to you from blogs to broadsheets, Twitter to trade press, the FT to Facebook and YouTube to Radio Forth.
If you would like to attend the PR workshop or book in to a confidential diagnostic clinic*, please contact Suzanne on 0141 4061 811.
*There will be a limited number of clinics on the day so these will be assigned on a first come first served basis.